After first honing my skills as a print designer for more than ten years, I have most recently spent four years as a UX/UI Senior Design Architect. Now, I’m ready for the next phase in my career. I bring to the table a wealth of practical experiences with a keen eye for design along with the intellectual rigor required for good UX.
When the goals of the user and the business align, the brand can grow a loyal user-base. And when users participate, are encouraged to be co-creators, and the product owner listens, the brand can grow a loyal community.
Competitive Analysis and Research
Big data is here and with it the opportunity to do some serious research. My process starts with a thorough investigation of any competitors as well as any adjacent markets.
User Research and Testing
There are numerous approaches to understanding your end user: surveys, interviews, prototype testing, pilots. Ultimately, you want to build a relationship where you are responsive to the needs and wants of your user community.
I’ve been working with Adobe products including Photoshop, Illustrator for well over 15 years. I have a full understanding of pixel perfect approach and how to prepare art for high resolution.
Mobile First and Responsive Design
I’ve worked on a variety of projects requiring responsive design. I understand the difference between flex and responsive design as well as different strategies to apply them across different screen sizes.
Wireframing and Prototyping
Skilled in creating various artifacts including: user task flows, wireframes, as well as clickable prototypes.
I’ve designed for various digital environments including iOS and Android apps as well as websites. The large projects that I’ve worked on have required that I collaborate effectively with cross functional teams, such as content specialists, engineers and product owners.
The experience of the user/customer is so vast and encompassing that no one person can design for it. It takes a team of specialists that has established a culture of respect and trust.
Experience has told me that there is a tipping point in the process: when research, discussion, workshopping, etc coalesces the team and their thinking.
I see UX not as an isolated skill set but as an overall approach that is best when adopted by the entire organization. All business areas are considered. The opinions and expertise of all team members are taken into account.
Case Studies and Visual Design
Feel free to reach out to me by phone.
3435 76th Street, Apt 6J, Jackson Heights, NY 11372
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Please get in touch with me if you have any queries and I will get back to you as soon as possible. Peter
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